Thursday, January 30, 2020

Florida Bar's Advanced Registered Paralegal Program


In December the Florida Bar News published an article about proposed rules under consideration - "Access Commission Looks at Several Legal Access Initiatives".  Among those initiatives is a proposal for the creation of a new tier of paralegals - an Advanced Registered Paralegal. Regarding that initiative, the linked Florida Bar News article states:

ADVANCED FLORIDA REGISTERED PARALEGALS


The commission’s Referral and Assistance Committee voted favorably and forwarded its proposal to create the “Advanced Florida Registered Paralegal” designation as part of the Florida Registered Paralegal Program created by Chapter 20 of the Rules Regulating The Florida Bar to the commission’s Executive Committee for review. The Executive Committee chair forwarded the proposal informally to the Bar Board of Governors for input. The proposal is on the Bar Board of Governors January 31 agenda.

Advanced paralegals would have extra education and work experience requirements than is currently required for Florida Registered Paralegal status. Advanced paralegals would have to be aware of “lawyer’s protocols” in performing authorized services, and the proposed rule would allow those paralegals to engage in the limited practice of law under a lawyer’s supervision in “family law, landlord tenant law, guardianship law, wills, advance directives, or debt collection defense.”
The rule also sets out a licensing and disciplinary process, and provides that duties may not require “independent professional legal judgment” and that the Advanced Florida Registered Paralegals must be supervised by a lawyer who “maintains a direct relationship with the client and maintains control of all client matters.”

The following is an excerpt from the proposed of Florida's Advanced Florida Registered Paralegal initiative.



RULE 20-6.3 ADVANCED FLORIDA REGISTERED PARALEGAL



(a) An Advanced Florida Registered Paralegal may perform the following services when
assisting a limited representation client in matter involving an authorized area of law:


Selection, Completion, and Filing Forms.


1. An Advanced Florida Registered Paralegal may assist a limited representation client in selecting a form and assist a limited representation client in completing, filing and serving the form. This includes conducting intake to obtain relevant information from a limited representation client. The form must include the name, law firm, address and telephone number of the Advanced Florida Registered Paralegal who assisted in preparing the form. If other documents are necessary to the matter and ancillary to the form, an Advanced Florida Registered Paralegal may assist a limited representation client in obtaining, preparing, gathering, and organizing those documents, as well as filing and serving those documents.


2. Providing Information. When assisting a limited representation client with selecting
and completing a form an Advanced Florida Registered Paralegal may:


(A) give general information about how to complete the form;
(B) explain the form and supporting documents and provide information on how
to gather or find the documents;
(C) give general information about the anticipated course of the proceedings and
legal process, deadlines, documents that must be filed, and the applicable procedure for filing
and service;
(D) explain the other party’s documents;
(E) advise a limited representation client as to other documents that may be
necessary to the limited represented client’s case, and explain how such additional documents or pleadings may affect the limited represented client’s case;
(F) obtain relevant facts, and explain the relevancy of such information to a
limited representation client;
(G) explain how a court order affects a limited representation client’s rights and
obligations;
and

(H) provide general information about legal rights, procedures or legal options.



(b) Mandatory Disclosures. When an Advanced Florida Registered Paralegal provides
any of the services set forth in subdivision (a) of this rule, a limited representation client must
give informed consent to the provision of legal services by the Advanced Florida Registered
Paralegal in a written agreement that discloses the limited scope of services the Advanced
Florida Registered Paralegal may provide and meets any other requirement of rule 4-1.2(c). The agreement must be signed by the limited representation client, the Advanced Florida Registered Paralegal, and the supervising or employing lawyer. If the Advanced Florida Registered Paralegal knows or reasonably should know that a limited representation client requires services outside of those permitted by this rule, the Advanced Florida Registered Paralegal must advise the limited representation client to seek legal advice from a lawyer and may refer the limited representation client to the Advanced Florida Registered Paralegal’s supervising or employing lawyer.

       
(c) Prohibited Activities. When providing services pursuant to this rule, Advanced Florida Registered Paralegals may not hold themselves out as representing, speaking for, or advocating on behalf of a limited representation client and may not represent a limited representation client in court, in depositions, or in appeals. This prohibition includes addressing the court or judge as the representative of a limited representation client or on behalf of a limited representation client.
                                           
                                                                                                             

(d)Advertising. Advanced Florida Registered Paralegals may not independently advertise their services. A lawyer may advertise the availability of the Advanced Florida

Registered Paralegal and the services the Advanced Florida Registered Paralegal may provide in compliance with all rules regulating information about a lawyer’s services in subchapter 4-7.

(e) Limitation of Practice Areas. An Advanced Florida Registered Paralegal may only provide the services set forth in subdivision (a) of this rule in an authorized area of law. If a limited representation client has a legal issue outside of an authorized area of law, the Advanced Florida Registered Paralegal may not provide the services. However, nothing in this rule prevents an Advanced Florida Registered Paralegal from providing the services a Florida
Registered Paralegal may provide.

(f) Responsibilities of Employing or Supervising Lawyer. The employing or

supervising lawyer for an Advanced Florida Registered Paralegal remains professionally

responsible for all services provided on behalf of a limited representation client and assumes full professional responsibility for the work product, including any actions taken or not taken by the Advanced Florida Registered Paralegal in connection with the services. The services performed by the Advanced Florida Registered Paralegal supplement, merge with, and become the lawyer's work product.


COMMENT


Studies have shown that there is an unmet need in Florida for access to civil justice.
Litigants often cannot afford to hire a lawyer or do not know that their legal issue requires a lawyer. This rule addresses the access issue by authorizing Advanced Florida Registered Paralegals to provide services to a limited representation client while providing protection to the public through the Advanced Florida Registered Paralegal’s and lawyer’s ethical responsibilities.


This rule sets forth the services a Florida Registered Paralegal may provide and the
services an Advanced Florida Registered Paralegal may provide. A Florida Registered Paralegal
may provide services that do not require the exercise of independent professional judgment,
require direct oversight by the lawyer, and are performed for a client of the lawyer. In contrast,
in addition to the services that may be performed by a Florida Registered Paralegal, an Advanced Florida Registered Paralegal may also provide services that involve the limited exercise of independent professional judgment, do not require lawyer oversight, and are performed for a client who is provided limited representation. These services are not open-ended but are limited to the services set forth in this rule.


The Code of Ethics and Responsibility in this chapter and the Rules of Professional
Conduct set forth elsewhere in these rules apply and provide a level of protection that would not be present if the services were provided outside of the direction and supervision of a lawyer. The lawyer remains responsible for the Advanced Florida Registered Paralegal at all times and must make reasonable efforts to ensure that the Advanced Florida Registered Paralegal’s conduct is compatible with the professional obligations of the lawyer.


A level of protection is also provided by limiting the services to assistance with Supreme
Court Approved Forms and forms that have been prepared or are customarily used by the
Advanced Florida Registered Paralegal’s employing or supervising lawyer in the ordinary course of the lawyer’s practice. The services are also limited to certain authorized areas of law where limited representation is common and assistance is needed.


Protection is also provided by requiring the Advanced Florida Registered Paralegal to
disclose their status and scope of services in writing. The limited representation client will be
fully informed about the limitations at the beginning of the matter and can choose to hire the
lawyer instead. If it becomes apparent during the matter that a lawyer’s services are needed, the
Advanced Florida Registered Paralegal is required to advise the limited representation client to
seek the services of a lawyer.


This rule is silent on the fees the law firm may charge for the Advanced Florida
Registered Paralegal’s services. As noted in the purpose of this chapter, the rules do not create or change any legal requirements regarding charging or awarding fees for services performed by a nonlawyer. While the fees charged should be based on the Advanced Florida Registered Paralegal’s experience and services, they should not be the same as or exceed the fees charged by the lawyer--as that would do little to increase access to civil justice. Improper fee splitting is not implicated as the limited representation client is hiring an employee of a lawyer and fees would go to the lawyer with the Advanced Florida Registered Paralegal being compensated accordingly.


A client may choose full representation by a lawyer. As with any other representation,
the lawyer may delegate tasks to the Advanced Florida Registered Paralegal that are properly delegable, while maintaining responsibility for the representation. In that circumstance, although the Advanced Florida Registered Paralegal holds the title of Advanced Florida Registered Paralegal, the Advanced Florida Registered Paralegal is acting as any other paralegal in performing the delegated tasks.


Nothing in this chapter prevents an Advanced Florida Registered Paralegal from
providing services a Florida Registered Paralegal may provide. In other words, if the employing or supervising lawyer assigns a task that is outside the scope of the services set forth in subsection 20-6.3, but which may be performed by a Florida Registered Paralegal, the Advanced Florida Registered Paralegal may perform the services and provide the assistance to the lawyer.


RULE 20-7.2 ADVANCED FLORIDA REGISTERED PARALEGAL



An Advanced Florida Registered Paralegal must meet the continuing education
requirement for a Florida Registered Paralegal. At least 11 hours of the 33 hour minimum
requirement must include courses in an authorized area of law, litigation, or general civil law.
The courses in an authorized area of law, litigation, or general civil law must be courses
approved by The Florida Bar.


(e) Performance of Services. A Florida Registered Paralegal must act prudently in
determining the extent to which a client may be assisted without the presence of an attorney. A Florida Registered Paralegal may perform services for an attorney in the representation of a client, provided:
(1) the services performed by the paralegal do not require the exercise of independent
professional legal judgment;
(2) the attorney is responsible for the client, maintains a direct relationship with the
client, and maintains control of all client matters;
(3) the attorney supervises the paralegal;
(4) the attorney remains professionally responsible for all work on behalf of the client
and assumes full professional responsibility for the work product, including any actions taken or not taken by the paralegal in connection therewith; and
(5) the services performed supplement, merge with, and become the attorney's work
product.


20-2. DEFINITIONS
RULE 20-2.1 GENERALLY 


(l) Direction and supervision. Direction and supervision of:
(1) A paralegal or Florida Registered Paralegal means that the employing or supervising
lawyer directly supervises the work product of the paralegal or Florida Registered Paralegal.
(2) An Advanced Florida Registered Paralegal means that the employing or supervising
lawyer:
(A) ensures that the Advanced Florida Registered Paralegal is aware of the lawyer’s protocols for the performance of services authorized by rule 20-6.3; and
(B) provides guidance to the Advanced Florida Registered Paralegal relating to
the performance of services authorized by rule 20-6.3 upon request by the Advanced
Florida Registered Paralegal.
(o) Authorized Area of Law. An authorized area of law for an Advanced Florida
Registered Paralegal is family law, landlord tenant law, guardianship law, wills, advance
directives, or debt collection defense.

My questions and concerns:


Does this help or hinder consumers' access to justice?

Is this initiative even necessary?

Why did they single out those practice areas? [family law, landlord tenant law, guardianship law, wills, advance directives, or debt collection defense]. Why not all or nothing?

As always I appreciate your comments and insights.




Monday, January 27, 2020

Marketing & Sales, a symbiotic relationship


Marketing and sales are a pair of complex beasts, like ostriches and zebras. These wild animals enjoy a true symbiotic relationship – just like marketing and sales. Although each could survive on its own, they are both more powerful and safer together. Neither zebras nor ostriches are fast runners, at least not fast enough to avoid common predators, so they must always be on the alert for danger. Zebras have great eye sight, ostriches have a keen sense of smell, so they group together for mutual protection.

Sales and marketing can occur without the other, but survival is tenuous. There are few things more frustrating than to put time and effort into bringing your service to market, but not being able to make sales. A sale can happen out of the blue, but without knowing how to do it again, you're left happily scratching your head.

Never, never, never, underestimate the importance of the famous clich̩ РSELL BENEFITS NOT FEATURES. If you don't know what in the world that means, and you're in business Рfind out.

Here are a few things I discovered about marketing to men or women:

Are you marketing to women? Here are some psychological triggers or WHY a woman would buy from you, that you can use in your marketing to increase conversions:
  • To belong or be relevant
  • To be right or not wrong
  • To fulfill one of the four basic needs: Relationship, wealth, happiness, spirituality
  • To have security
  • For memories or loyalty


If you want to make advertise to men in their 50’s, what emotional marketing strategies would you use?
If you said “scare them senseless,” you would be right. Marketing to men in their 50’s is best done by frightening them, because they feel so responsible for their families.
How about marketing to men in their 20/30’s?
You would use the emotional branding strategy of shaming them into buying your product. Peer-pressure is very strong with this group, and that can be used to really make your brand more than just a service or product.

As you can see, emotional branding can be used in just about every situation where you are marketing to men or women, so get out there and figure out what motivates your customers. But remember, if you’re not solving a problem or showing your audience “what’s in it for them” then you’re losing their interest straight away.


Sunday, January 5, 2020

New laws 2020



Some new laws went into effect on January 1, 2020. It pays to stay abreast of these legal changes, as some may directly affect you.

  • Officers started issuing tickets for the texting and driving law. This law went into effect July 1, but law enforcement had been using the first six months to issue warnings to drivers. The new law makes texting and driving a primary offense, which means you can now get pulled over for it.
  • The minimum wage went up 10-cents starting January 1, 2020 in Florida. That means workers will make at least $8.56 an hour which is above the national minimum wage. The wage for servers and tipped based professionals will also increase by 10 cents, from $5.46 to $5.56. 
  • For the first time, Floridians can execute wills online, and notaries can affix their seals and signatures to legal documents signed out of their presence, if they witness the signature via live, two-way video links. Third-party witnesses needed for wills and other documents may also appear remotely.
  • County court jurisdictional thresholds increased to $30,000 on January 1, 2020, and to $50,000 on January 1, 2023.
  • Small claims cases on January 1, 2020, will include cases up to $8,000
  • Filers will be required to include a civil cover sheet specifying the dollar amount in dispute in cases exceeding $8,000 in value.
  • Have your own business and been looking to have a store front? It's not much but taxes for a commercial leases dropped from 5.7% to 5.5% starting January 1.